Field of Work
The institute fosters entrepreneurship in theory and practice with an interdisciplinary approach linking emerging technologies, innovation, and science with a sustainability mindset. It is interdisciplinary by nature, with a strong embedding in the regional innovation ecosystem.
Activities of the institute are focused on representing entrepreneurship in research and teaching across all faculties of the University of Stuttgart. The goal is to establish a start-up culture at the university fostering entrepreneurial capabilities at all levels.
The research focus of the institute is on technological innovation and entrepreneurship with a special focus on digitalization aspects. Research topics are e.g. digital and science-based entrepreneurship, regional innovation ecosystems, business model innovation, or science and technology commercialization.
Alexander Brem (born 1979 in Bad Kötzting, Bavaria) studied business administration with a major in entrepreneurship at Friedrich-Alexander-University Erlangen-Nürnberg (FAU). After graduating in 2004, he co-founded the consultancy firm VEND consulting with three fellow students which was nominated for the Bavarian Entrepreneurship Award and won the Franconian Entrepreneurship Award. At the same time, he was employed as a research associate at FAU, where he completed his doctoral degree in 2007.
From 2007 to 2011, he worked full-time at VEND consulting, both as managing director and as consultant focusing on high-tech companies. In this period, he joined the founding team of the biotech-startup Agrolytix as CEO and won the nationwide Science4Life Entrepreneurship competition and the Business Plan Competition of Northern Bavaria.From 2011 to 2014 Alexander Brem held a junior professorship at FAU. Afterwards, he was appointed Professor of Technology and Innovation Management at the Mads Clausen Institute of the University of Southern Denmark (SDU). Here, he was also head of the interdisciplinary section SDU Innovation and Design Engineering.
From December 2016 to December 2019, Alexander Brem was holding the Chair of Technology Management at FAU. Since January 2020, he is Endowed Chaired Professor of Entrepreneurship in Technology and Digitalization, funded through the Daimler Fund of the Stifterverband, and Institute Director at the University of Stuttgart. This professorship is also a substantial part of the Cyber Valley Baden-Württemberg initiative.
He is a CCSR International Research Associate at DeMontfort University (UK) and a visiting professor at the EADA Business School in Barcelona (Spain) and Tsinghua University (China). In 2017, Alexander Brem has been appointed Honorary Professor at SDU. In 2018, an appointment as an IEEE Senior Member followed. His work is acknowledged with being ranked among the Handelsblatt 2019 top 100 list of business and management professors in German speaking countries.